Ugly Fruit Campaign

My last blog post highlighted food waste within grocery stores. Last year, one campaign became viral and has been widely spread  around the internet: The inglorious fruits and vegetables or “the Ugly fruit campaign”.

The campaign was started by Intermarche, a large French supermarket chain. Intermarché is on a mission to make shoppers see the inner beauty in scarred, disfigured, or otherwise odd-shaped fruits and vegetables. Grist reports, “Now, you can eat five ‘inglorious’ fruits and vegetables a day. As good, but 30 percent cheaper,” says an Intermarché promotional video.( full video here)

The french company  bought “ugly” fruits and vegetables that farmers would otherwise not sell, and then sold them at discounted prices at supermarkets across France. To get people to look past cosmetic blemishes, Intermarche also distributed juices and soups made out of those same “ugly vegetables”.  Although people were skeptical at first,  the grocery store sold out of their ugly fruits within the first couple of days. The company also reported that there was an increased awareness of food waste among shoppers. Overall it was a great success, although not solving the problem completely, it is one step in the right direction. NPR reported that “Ugly fruit fever is spreading,” noting that other similar campaigns across the globe are making ugly fruit a hot commodity.

The advertising around this campaign was absolutely brilliant. It used very clean, simple images with simple text to showcase the produce’s deformities and why this doesn’t matter. I think the campaign was so successful because it targeted one very specific problem of grocery store retail food waste-produce. Everyone knows that fruits and vegetables are healthy, and so focusing on produce food waste was very effective.

Food Waste

Food waste is an increasing problem in the United States. It is not just one sector, but  has multiple contributing factors . It includes waste in restaurants, households, farms, and grocery stores. All of these factors combined equals an exorbitant amount of food wasted. According to National Geographic, 1/3 of America’s food is lost or wasted.

Animated graphic showing food waste in the United States.

“The Food and Agriculture Organization (FAO), estimates that one-third of food produced for human consumption worldwide is annually lost or wasted along the chain that stretches from farms to processing plants, marketplaces, retailers, food-service operations, and our collective kitchens.At 2.8 trillion pounds, that’s enough sustenance to feed three billion people. In the United States, the waste is even more egregious: More than 30 percent of our food, valued at $162 billion annually, isn’t eaten,” according to an article by the National Geographic.

This number is insane and surprised me. How are we letting all of this food go to waste when we have millions of people all of the world that are starving? At first glance It may seem like an easy problem/solution scenario: Don’t waste food or donate it to people who are hungry. However the issue of food waste, particularly in America,  is a much more complicated problem.

The problem that I find most fascinating is grocery store waste. Grocery stores waste a full 10 percent of the available food supply in the U.S., according to the U.S. Department of Agriculture. (USDA)

“And all those overstocked grocery stores full to bursting with milk, bags of salad mix, fruit, vegetables, and other items with cosmetic blemishes or surpassed sell-by dates are discarded en masse when they haven’t or can’t be–sold. then there are the rotisserie chickens and baked goods that are made in-house on a daily basis; those items are usually kept out for only one day. What doesn’t sell it thrown away that night, ” author Lindsey Blomberg of Wasted says.

There have been multiple studies and videos made on dumpster diving and the amount of waste grocery stores discard. Major chains and mass market retailers are culprits of this practice because of strict laws and regulations. Although it makes sense that these retailers don’t want customers to get sick from expired food, sometimes it is not expired but the look and feel of certain produce items.  An example of this is lumpy, non shiny apples.

If you think back on your last grocery store visit, imagine walking through the produce aisle. Were any of the apples dull or not perfectly polished? Were there any weird shaped bananas? Did you find any over-ripe avocados? Most likely the answer to all of these questions is no. As Blomberg says there are few “cosmetic blemishes” at grocery stores today. Everything is perfect and perfectly placed.  Although these shiny apples may look appeasing and are pretty stacked high, sometimes their taste is downright awful. And worst, once they become slightly bruised or unappealing to the eye, in the trash they go. This Business Insider article (Here) does a great job of explaining why grocery stores are overstocked, and the fear of expiration dates.

Next up: One solution to this problem.

Polenta 101

Not enough people know about polenta. I am constantly surprised that some people have never heard of the food, yet alone tasted it. It is by far one of my favorite foods to prepare and eat. It is buttery, extremely flavorful, versatile, and pairs well with a lot of different flavors. According to Wikipedia, polenta is  ” cornmeal boiled into a porridge, and eaten directly or baked, fried or grilled. The term is of Italian origin, derived from the Latin for hulled and crushed grain. It comes from the same base as “pollen”.

Overview:

Polenta is a cross between porridge and a side dish like rice, but with a corn flavor. Although there are a variety of ways to make and prepare polenta, it usually has a cheesy corn-like taste and  incorporates cheese and butter. When looking for it in a supermarket it is sold two ways. As a dry flour/meal that needs to be cooked or the grains are already cooked usually in a log or square. If buying corneal grains, it is usually found in the bulk section. It must be cooked using some type of liquid. Or you can buy it in the supermarkets already made. I like both for different reasons. Making polenta from the flour(whisking it into boiling water and vigorously whisking for 10 ish minutes) is the one I make most often. After adding cheese and/or butter it is effortlessly good. Buying it pre-prepared is easy and also very tasty. This variety is also best if you are frying or grilling the polenta and need it to hold its form. This eliminates the step of making it ahead of time and letting it set so that it has a stable/set consistency.

How to Prepare:

The grain version should always be prepared 1 part polenta to 4 parts liquid. In the past I have used chicken stock, water, milk, and even almond milk(gross not good). My favorite proportion is 2 cups of milk, 2 cups of water to 1 cup polenta. Bring the liquid to a boil and then slowly add the cornmeal grains. Reduce the heat, then whisk away. Do not leave the stove top vicinity;it tends to bubble and splatter so constant whisking is a must. You will know when it is done when it becomes very thick.

If using prepackaged polenta there are many different ways.This form is easy if you are in a time crunch or don’t want the extra step of preparing the polenta from the flour and then letting it set. One is to add it to a pot over low heat with a little bit of water to make it more of a mush with a fork. Another is to keep it in its form and slice it for grilling or baking. More on this below.

Best paired with:

The possibilities are really endless. Tomato based sauces are my go to, but other flavors are great options as well.

  • Tomato based sauces
  • Chicken
  • Red met
  • Mushrooms
  • Sage

unnamed1

Best Recipes:

  1. These Chicken Tamale Bowls by Half Baked Harvest bring the heat
  2. From Yotam Ottolenghi’s cookbook Jerusalem, his Sweet Corn Polenta with Eggplant is egg-ceptional
  3. Mushroom and Herb Polenta, again from Yotam Ottolenghi
  4. Polenta Lasagna. Swap noodles for rounds of polenta in your favorite lasagna recipe or try this
  5. Grilled polenta is a must. Polenta Toasts with Balsamic onion, roasted peppers, feta, and thyme sounds heavenly

 

Best Fictional TV Restaurants

From Big salads, to endless amounts of bad coffee, to finger-licking ribs, our favorite fictional food establishments are not only memorable, but a crucial part of our TV shows. Food on these TV shows help establish the characters identity while creating the ultimate fictional eatery setting. Here are some of the best fictional eateries on TV that  I wish were real.

Gilmore Girls“Luke’s Diner”

You can not visit Stars Hollow and not have a famous cup of Joe from Luke’s diner. In a majority of episodes you can find both Lorelai and Rory debating, talking, and arguing over burgers, fries, pie, and of course coffee.

House of Cards-“Freddy’s BBQ Joint”

Even the ultimate manipulator doesn’t mind getting sticky with Freddy’s famous ribs.

Seinfeld“Monks restaurant”

Monks was the beginning of restaurant TV dining. This real-life diner is the classic location for the “show about nothing”. Monks is one of the most famous and recognizable Seinfeld spots.

New Girl-“the bar”

Although usually empty, the Bar provides a great backdrop for the roommates to venture outside of the loft. Scheming, pranks, and dates all happen on these bar stools.

Pretty Little Liars“The Brew”

Murder, psycho killers and coffee go together right? You might as well throw in a danish as well.

Breakfast of Champions

In the past, I was not a breakfast person. I did not enjoy the different savory and sweet options and would stick to mainly cereal. I don’t remember the exact moment I became a breakfast person, one who enjoys sunny side eggs, but I am never looking back. However because I am still a college student, breakfasts are usually pretty boring for me on weekdays. When I wake up late on a cold winter morning and am rushing to get out the door for my 9 am class, preparing a nutritious healthy breakfast is the last thing on my mind. However on the days I do take time to eat one of the following nutritional breakfasts, I feel stronger, more energized and ready to take on the day. Here are two of my favorite healthy breakfast options.

Overnight Oats

These oats are my absolute favorite breakfast meal. Usually I am not a hot oatmeal person. It takes too long to make, and am never impressed. I like the consistency better cold. However this oatmeal is packed with nutrients, and vitamins and is the ultimate grab and go breakfast. Make it the night before for the easiest, healthiest morning treat.

  • ½-mashed banana
  • ½ cup steel-cut oats
  • 1 cup almond milk
  • 1-tablespoon chia seeds
  • 1-teaspoon ground flax seeds
  • ¼ cup raisins
  • 2 tablespoons flavored Greek yogurt (this is the sweetener, if you use plain yogurt make sure to add some honey if you like)
  • Dash of cinnamon, vanilla extract, or pumpkin pie spice

In a cereal bowl mash the banana with a fork. Add everything but the almond milk and mix well. Add the almond milk and thoroughly mix. Cover with plastic wrap. Put in the fridge overnight or up to eight hours.

*TIP: try adding a spoonful of peanut butter or topping with freshly sliced strawberries or granola for crunch.

Avocado Toast

To say avacado-toasts are my new favorite snack/food group is an understatement. I have become obsessed with this easy breakfast inspired snack. This breakfast is more on the savory side and is very hearty. The sunny side up egg with a yolk that is slightly runny combined with creamy avocado is a great combination.  When in doubt-put an egg on it!

  • Whole wheat English muffin
  • ¼ avocado
  • Dash of salt and pepper
  • 1 egg

Toast whole-wheat muffin. While the english muffin is toasting add a small amount of butter to a hot fry pan that was on medium/high heat. When butter is hot. Crack an egg into the fry pan. When brown on the bottom, flip the egg onto the other side and turn off the heat. Leave on for 30 seconds so that the yolk is slightly cooked through, but still runny. To assemble take the toasted English muffin and mash the avocado and sprinkle with salt and pepper. Top with fried egg.

Bonus: slice the egg with a knife to let the yolk run. Voila

Culinary Tourism: Florence,Italy

While studying abroad in Italy, a couple of girls and I took our “spring break” in Florence. Florence was one of my favorite Italian cities. Not only for the amazing food, but also the beautiful architecture, nightlife, and cultural history. The energy in Florence was electric. During our stay in Florence, we decided to take a culinary cooking class. It was the spur of the moment decision but we all thought,”why not?”.2014-05-10 10.27.05What we didn’t notice is that “Cooking Class in Florence” really means honeymoon special. There were around 10 pairs of couples taking the class….and then us: college aged students who just really appreciates food. Apparently cooking with your recently married significant other screams romance.

The cooking class was 5 hours long and included a tasting in a famous market-Central Market. Along with the cooking  class, we got to enjoy and eat all of our hard work for lunch. Besides all the couples that were overly in love it was a fun experience.

2014-05-10 14.50.55Once the cooking portion began, The chefs were very friendly and made sure to throw in little stories about growing up in Italy or tips on how “their mama used to make it”. We learned how to make fresh pasta, tiramisu, tagliatelle, and a bolognese sauce.  Although very informative and we learned multiple useful techniques during the class, it felt very touristy. Every single person in the class was American and you could tell the class was geared toward Americans rather than being authentic. No matter what way you viewed it, we were outsiders trying to experience the “Italian culture” through food.

Culinary tourism such as the class I took is becoming more and more popular. On culinary tourism: “Italy a favorite destination of American travelers, especially those who consider themselves to be culinary tourists. Conflated with the Mediterranean diet, Tuscan food is very popular in America. This fuels interest in the region as a vacation spot…with its multitude of spas, cooking schools, and other health behavior related learning experiences, Tuscany has come to define well being to many potential travelers.” (chrzan)

2014-05-10 11.40.58Looking back on the experience, I am glad I did it, but would much rather have an authentic experience and one that didn’t seem so touristy. Forbes magazine highlights a new company Traveling Spoon that has people host guests in their homes around Asia: “Everyone is talking about connections, authenticity and experiences these days. We want to get real. Even if we have no intention of replicating any recipes, it’s far more memorable to be welcomed into a home than led into a gleaming professional-instruction kitchen.” (Forbes)

Eugene Eats: Membrillo Latin Cafe

I have always enjoyed trying new things as well as new foods.  I inherited the trait from my dad who would always encourage my brother and I to “try something new” when we were out to eat. My dad would always encourage us to never eat the same thing twice. At the time I would want to order my favorite dish, but now looking back, I’m grateful. Growing up, my family almost never ate at chains or “American” food restaurants. Instead my palette was exposed to exotic Indian curries or spicy Thai food dishes. I thought this was normal to be exposed to ethnic and international cuisines. That was until I moved to college where some of my friends had never even tried pad thai or ventured outside the land of burgers and fries. I am so lucky to have grown up in a “foodie family” and have been able to try new international cuisines.  I often think of my dad while out to eat and his “trying something new” phrase sticks in the back of my mind.

I am not that familiar with Latin American cuisines, but ever since watching the movie “Chef” I have wanted to try Cuban food.There has been a lot of hype around a new Latin cafe in Eugene called Membrillo. Yelp reviews rave of the unique menu options and deliciously prepared specialties. Today I went with my roommates for brunch and was blown away by the unique flavors and cozy ambiance.

IMG_20150221_104114

I ordered the Picadilla, which is a traditional Spanish and Latin American dish(see picture above). Membrillo described it as a Latin sloppy Joe. It is a “tomato braised ground beef sofrito and potato hash + two sunny eggs & toast”. I have never had anything like it before-it was mouth-watering.  The meat mixture had green olives, beef,  and a spicy chili flavor. When the waitress was describing it, I thought it would be a little heavy in the morning, but was surprised it was actually very light and was perfect drenched over a potato hash. The runny sunny side eggs on top were a great flavor combination.

I went with my roommates and everything from the steak and eggs, to the latin omelette, to the dulce de leche latte, was delicious. By far one of the most unique and flavor breakfast places in Eugene. The only down side was that there are only a few vegetarian breakfast options.

MG_7069

Tortilla Espanola, Photo: Jenna Barasch

Membrillo was also a great experience because of the laid-back ambiance and friendly service. The chef and owner came out and greeted us once we were seated and gave us some menu recommendations as well as background on the restaurant. Never before have I had the chef of a restaurant come personally introduce himself. The chef, Cory, grew up in Miami where Cuban cuisine was, and still is, popular. After working at a local brewery-Falling Sky, he broke off to start Membrillo. Also all of the ingredients at Membrillo are fresh. While we were finishing up our meal we saw Cory, the chef, come back with a giant container of fresh vegetables from the farmers market that was happening across the street.

In addition to the traditional Latin fare, Membrillo has a very personal, cozy atmosphere, There are only a few tables and you are seated very close to the kitchen. It feels more like you are in someones dining room rather than a restaurant. It has the true “cafe” feel. The hand painted ceramic coffee cups, cute yellow quince logo, and small cozy atmosphere add up to a quirky Eugene hot spot.

Honestly, I can’t wait to go back and ‘try something new’!

Best Kitchen Gadgets

I’m in the kitchen a lot. Whether creating an elaborate meal inspired by one of my travel adventures or rushing out the door and needing to whip up a quick and easy breakfast, the kitchen is my domain. It is a place where I feel safe and truly look forward to cooking and baking. I think that people are most intimidated by cooking because of the amount of different tools and kitchen gadgets involved. However, you do not need fancy immersion blenders, egg separators, or butter slicers to cook a meal. Although there are a bunch of expensive and even silly kitchen gadgets there are really only a few essential tools you absolutely need  in your kitchen “toolbox”.

1. Metal Spatula

This is a must in every kitchen. A metal spatula is so useful. Whether frying eggs, flipping pancakes, or checking on pot stickers, the ability to flip and transport ingredients is priceless. Although I have worked with rubber spatulas in the past, those tend to be very flimsy. A metal surface allows for stability and support and really allows you to “get under” the food. I prefer the ones that are slotted-especially when working with foods in oil or other liquids. Amazon: $8.99

 

 

2. Whisk

Besides being the most whimsical named kitchen tool, a whisk is fundamental for any baker. Whisks are ideal for beating eggs, blending salad dressings, and dissolving solids in liquids. A whisk allows air to be beaten into a liquid and is also a great easy tool for getting out lumps. The upper arm muscle is just a plus. Amazon: $4

3. Good Knife

I didn’t realize the importance of a sharp knife until after I moved away from home. Having a sharp knife that is comfortable in your hand, and one of good quality is very imperative. Being able to chop, dice, Julienne, cube, and cut ingredients to their correct size is a main component to many different food preparations. Investing in at least one high quality knife will make a world of difference in your cooking adventures and one that you will use over and over again. Amazon: $9

4. Wooden Spoon

This may seem like a no brainer, but a wooden spoon is very useful and one of my most used kitchen tool. It is so versatile. Whether stirring a brownie batter, stirring stir-fry’d veggies, or retrieving pasta from boiling water, a wooden spoon will be necessary to any cook. Amazon: $6

5. Measurements

Although it is easy to guess or estimate specific amounts of ingredients, having the right and proper measurement can decide the fate of how your food will turn out. Following a recipe is imperative when cooking and especially baking. The best part is that you can really never measure wrong as long as your ingredients are level. Having a good set of dry cups, liquid, and a teaspoon/tablespoon set is a prerequisite before getting into the kitchen. Cup and Measuring spoon set Amazon: $9 and Glass liquid measuring Amazon: $12

Eugene Eats: Tacovore

With my winter term of senior year closely coming to an end, I am trying to cherish every experience. That includes taking new classes, taking advantage of on campus lectures, biking through new trails, and of course eating new food. I am on a mission to try as many Eugene restaurants, bakeries, coffeehouses, and food experiences before I leave this place that I now called home.

Last Friday night, I ventured over to the restaurant Tacovore,  aka taco heaven,  based on a recommendation from a co-worker. I thought, “tacos-cool, yum, sounds good”. I was looking forward to it, but didn’t think tacos were anything to get too excited about.  How wrong I was. Tacovore is way more than just tacos. It is the bustling atmosphere, amazing specialty creations, and variety of mouth-watering  salsas that make Tacovore truly a unique spin on a Mexican food classic.

Walking into Tacovore the ambiance is something that is truly memorable. Long dark rustic wood community tables are along the middle of the room while servers weave themselves in and out with bowls of fresh chips balanced on their arms. The menu is a series of chalkboard blocks displaying the daily specials. Instead of table numbers, Tacovore uses a Spanish word with a picture. The space was filled with laughter and chatter, and when we left the line was out the door!

ullSizeRender_2Tacovore specializes in Tacos. They have a set menu with 10 original tacos and then have daily specials in addition. I decided to try three tacos along with their chips and salsa.

  • -Carnitas: Smoked crispy Carlton pork with orange, Serrano chilies, jicama, cilantro and house made crema
  • -Chorizo: Chorizo pork with avocado, radish, pico de gallo, and cilantro
  • seasonal Veggie: Roasted carrot and butternut squash, kale, pickled onion, and lime crema

My views on tacos have officially changed. My favorite was the carnitas. The shredded pork was tender with a robust spicy flavor and  combined with the citrus orange slices and crunchiness of the jicama was divine! Also, the corn tortillas, which are made in-house, were fluffy and very fresh . I also really enjoyed the seasonal veggie taco. It was a unique twist on the typical taco and had some wonderful earthy flavors from the kale and butternut squash. Before eating I thought three tacos did not seem like enough to be full, however with the chips and salsa because of the rich fillings, two would have been perfect.

One of my favorite things about Tacovore was their salsa bar. They had around 8-10 home-made salsas to try. They had varieties including tomatillo, pineapple, siracha, chipotle, and Verde. I could tell that they used premium ingredients, and I enjoyed tasting and sampling the different varieties.

With their lively atmosphere and  unique combinations Tacovore should not be missed!

Cooking Oils

Cooking oils are a staple in any household. Originally they were used as a healthier alternative to butter. Many of us are accustomed to the common vegetable/canola oil or the popular olive oil, but there are many other different varieties that are used for different cooking methods and have different health benefits. Oils are used in baking, stir-frying vegetables, roasting chicken, or can even be a great base for a homemade salad dressing. The uses are endless, however each oil has a specific “smoke point” and different nutritional values.

According to Wikipedia a Cooking oil, “is plant, animal, or synthetic fat used in frying, baking, and other types of cooking. It is also used in food preparation and flavoring that doesn’t involve heat, such as salad dressings and bread dips, and in this sense might be more accurately termed edible oil.Cooking oil is typically a liquid at room temperature, although some oils that contain saturated fat, such as coconut oil are a solid” (Wikipedia)

Whether you are baking, cooking, or adding flavor or any meal knowing the differences between oils and their different health and nutritional benefits are important to recognize. Whole foods has a great nutritional guide, as well as Eating Well on which oils they recommend for different purposes. Here are some classic  oil staples as well as some new ones to incorporate into your pantry.

Coconut Oil

Coconut oil is Pressed from the fruit of the coconut palm tree. It can retain a high-heat when cooking since 90% of the fatty acids in it are saturated. The oil remains a semi-sold at room temperature, but can lasts for months without spoiling.  It has also been linked to overall reductions in blood lipid content and helps promote a healthy digestive tract. It is rich in fatty acids with can help improve cholesterol and help kill bacteria.  It is great melted down to its true oil form for baking. It does have a slight coconut taste, so if sensitive to that flavor, be aware.

Recommended: High heat frying, popcorn, hash browns, cookies

Olive Oil

Olive oil is a Mediterranean staple. The most important factor when buying olive oil is to make sure it is “extra virgin” which has to do with how the olive is pressed. While I was in Italy, I participated in an olive oil tasting. The best olive oils are from one origin or country and have a grassy taste.  Olive oil is great for cooking because it is known for its heart healthy effects. It is key to the Mediterranean diet and is one of the most versatile and popular oils to cook with. Tip: it is most flavorful in its raw form.

Recommended: Dip for bread, drizzled on bruschetta

Canola Oil

One of the least popular in terms of dieting and healthy eating, but one of the cheapest items on the market is canola oil. It has fatty acid and omega-3s and low saturated fat contents. This oil is perfect for baking. The oil is not actually that bad for you, however, canola oil needs to go through very harsh processing methods which is where the bad rep comes from.

Recommended: Cakes, muffins, other baked goods

Avocado Oil

A pricy alternative that can best be compared to olive oil. It is pressed from avocados and can be used cold or heated. Its texture is smooth with a slightly nutty flavor. It is primarily monounsaturated (more than 50%) which is a heart healthy choice, with some saturated and polyunsaturated mixed in.

Recommended: Use it in salad dressings or sautéed fish

Grape Seed Oil

Extracted from the seeds of grapes and  a byproduct of the wine-making industry. This oil along with other nut oils (Sunflower, Almond, etc) are not suitable for cooking but rather to be consumed raw. This oil is also high in polyunsaturated fats, which can lower blood cholesterol levels and risk of heart disease.

Recommended: Salads, dipping sauces

Red Palm Oil

One of the newer oils on the market and coconut oil’s cousin, is red palm oil. This oil is extracted from the fruit of the oil palm tree. This oil contains a combination of saturated and unsaturated fats. That bright-orange hue indicates the presence of carotenes—more than ten varieties, including alpha-, beta-, and lycopene. Although there are other varieties, red palm is the best because it is rich in Vitamin E, coenzyme Q10.

Each of these oils have their own unique flavor and nutritional benefits. Incorporating different oils into your diet and eating habits can be beneficial to see which one best suits your needs. If you are interested in learning more, please visit the following sites. Resources: Greatist, Eating Well, Whole Foods, Authority Nutrition,